Top reasons a seller should hire me:
- I listen to my clients and pay attention to THEIR wants and needs. Patience and clear communication – in the many preferred by my clients – have been key qualities required of my many career positions.
- I’m very straight-forward, honest and ‘real’.
- I’m hard-working and accessible, and extremely prompt and responsive.
- I’m reasonably tech-savvy. From having a smart watch to using current real estate software programs, I’m comfortable learning new programs to best serve my clients.
- I’ve had a number of positions requiring great attention to detail. These skills help insure I provide competent, diligent service to my clients.
- I have positive relationships resource providers. I can help buyers and sellers find inspectors, appraisers, moving companies and other service providers.
What makes me stand apart from other agents and why sellers should work with me:
- I’m adept at effectively pricing your home. In this market when there are often multiple offers, the initial list price is crucial. I not only look at past sales of comparable homes but also have a sense of what price is best NOW.
- I am competent explaining terms and process steps. I try to minimize surprises and ensure my sellers understand exactly what they’re agreeing to.
- My professional experiences have required me to review and assess some VERY sophisticated contracts. Given the importance of contracts in real estate, you can be assured I’ll carefully read and craft contractual terms to your benefit.
- I’m strategic! With the likelihood of receiving many offers with a wide span of terms ranging from escalation clauses, to appraisal guarantees, to occupancy flexibility, you need to really understand how to compare and contrast offers to make the decision of which is best for YOU.
- I’m responsive and proactive! You can’t mess around in this market. You need to come out with a listing that truly promotes your property to generate strong interest, multiple offers and the highest possible price with the most attractive terms.
What are the latest market trends in our area?
- Increasingly we’re seeing new offer terms and market conditions.
- While we still have low inventory, interest rates and economic worries have increased the ‘days on market’. I can help you determine a fair price to buy or sell. The economy in our region is balanced and strong. Unemployment is notably low. We benefit from having several strong, diverse employment sectors each employing in excess of 10,000. Examples include: healthcare, university (MSU), State government, manufacturing (particularly automotive), & financial services (Jackson Insurance Company, AutoOwners etc). Currently under construction or planned for the near future is over $5 billion in new investments! These factors all point to a robust & challenging real estate market.
- Examples of new and increasingly important negotiation terms include:
- Contingent offers (upon the sale of the buyer’s home)
- Appraisal guarantees / gap guarantees
- Escalation clauses
- Occupancy flexibility
- Buyers contributing to seller’s closing costs
- Broker Compensation
- No inspection contingencies on some properties
What are my online and offline marketing strategies and tactics?
- Online
- I pay for search engine optimization Zillow, Trulia, Realtor.com and other key websites
- When appropriate, I post multiple photos BEYOND just pictures of the home. I include schools, parks and other compelling local amenities to increase property interest
- When it makes sense, I have the ability (and willingness at my expense) to virtually stage rooms, professionally enhance photos or virtually remove personal items
- Attachments of disclosures and other documents online to help other agents
- Rapid response to showing requests
- Offline
- Print materials in the home or use of flyer boxes (if appropriate)
- Direct emails / discussion with other agents in and beyond our firm to promote listings including the use of ‘coming soon’…
Why should a buyer work with me?
- You get me directly. Not an assistant.
- I understand local market conditions.
- I’m responsive which is especially necessary in this market.
- I’m savvy at crafting highly competitive offers.
- I’m honest and straight-forward.
- I’m patient and will happily explain industry terms and purchase process steps.
- I have great access to inspectors, lenders, and others you might need.
- I have a proven record of providing exemplary customer service.
